its been busy folks, I am definitely earning my keep! I will try and be around more.
J
J
Tuesday, October 25, 2011
NFC demystified(?)
NFC is such a wonderful thing. It involves "it all", drama, politics, sex, drugs and rock'n'roll but for me more importantly real product development.
I think everybody has heard about NFC being standards driven, well turns out its not - surprise, and my guess is that its the single reason we are not seeing deployed NFC in large commercial scale already.
I could take a quick jab at all the renowned vendors in the space whom are all trying to tie down the marketplace to their specific solution creating a technology based monopoly, but I will try not to - this time.
The issue is fundamentally that wireless operators and banks buy 'stuff', very rarely build it, and when things are not standard, its really hard to buy, since decision making becomes hard to do.
I love mobile payments, but I wish that all this nonsense would stop and banks and MNO's just get to work driving the solutions forward, lets break some windows - industry!
I think everybody has heard about NFC being standards driven, well turns out its not - surprise, and my guess is that its the single reason we are not seeing deployed NFC in large commercial scale already.
I could take a quick jab at all the renowned vendors in the space whom are all trying to tie down the marketplace to their specific solution creating a technology based monopoly, but I will try not to - this time.
The issue is fundamentally that wireless operators and banks buy 'stuff', very rarely build it, and when things are not standard, its really hard to buy, since decision making becomes hard to do.
I love mobile payments, but I wish that all this nonsense would stop and banks and MNO's just get to work driving the solutions forward, lets break some windows - industry!
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